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Is Your Content Compelling?

In life, it’s very easy to get bogged down by content, rather than look at the bigger picture.


Content – The things that are held or included in something.

The content of something is really only the thing that brings our issue to the surface, rather than the issue itself.

If a husband or partner leaves his wet towel on the floor consistently, which causes his wife to become angry at him, it’s easy to start to argue over the wet towel.  A whole stand off could ensue, with the wet towel being at the core of the issue.

Yet if you examine more closely, the towel is rarely the issue.  The wife may feel deep down, that she is undervalued by her husband, perhaps undervaluing herself also.

The wet towel on the floor only serves to bring the issue to the surface – every time she sees the towel, her feelings of hurt and vulnerability rise to the surface.

So to argue over the towel, will never ever effect change.  She may get angry enough that he eventually stops leaving his wet towels  on the ground.  But the feelings of vulnerability and being undervalued, still exist.

In essence, the real issue has not been dealt with.

Next time you want to argue over content, try to take a step back and examine the issue from a far.  Is what you are arguing about really the issue?  Or is there something deeper down that needs addressed?

If you address the deeper issue (in work, in life or in relationships) and try to find the real cause, you may find your situations are resolved much more quickly and effectively.





About kimconstable

I am Kim: mum to the gorgeous Corey, Kai, Maya and Jack. I own and run multilingual children's company ( I am passionate about ethics and upholding humanitarian values through education. Above all, I am a people person. I love human to human marketing and am insatiably curious about what drives us to do what we do and be who we are. Thank you for reading my blog. You matter to me.

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