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Category Archives: Growing your business

Time And Tax Stamps

I remember when I was younger I worked for a company that cut and packaged printed tax stamps for cigarette packets. 

Each tax stamp was worth between £1.00 and £5.00 and they were about half and inch wide by an inch long.  They were printed on very thin paper, and were fiddly to work with.  If you dropped one from the bench, it was like trying to catch a falling feather; virtually impossible. 

The company that employed my boss to cut these stamps were understandably very concerned with their safety.  They arrived in pre-counted pallets and were stored in a fireproof room that was specially built to house them.  Each batch of sheets was machine counted and verified by a member of staff, before being guillotined.

Each tiny bundle of stamps was then handled and packaged with the utmost of care.  It was not acceptable for someone to lose or damage even one stamp as the cost to the company was so high.

Imagine if we viewed time in the same way

My boss could not have taken the same care of the stamps if he did not know exactly how many he had in his factory.  He could not have known if each stamp made it’s allocated destination, if he was not sure of the amount in the first place.

Every time you choose to spend a unit of time on something that is not truly your value, it is like losing or damaging a tax stamp.

The incremental value may not be that much, but added together over a period of time, the potential loss is huge. 

Just like my boss could’ve lost this customer, so are you losing your dreams and ambitions, every time you choose not to value your time as the precious resource that it is.

 

 

Does Your Business Lead?

In growing and sustaining a profitable business, it seems that the things people struggle with the most are:

Finding new customers

Increasing company turnover

Increasing company profits

Yet, customers, turnover and profit are all the results of something else in your business: Leads

One of the fundamental problems most businesses face is the generation of new leads.  Yet, the amount of leads you gather on a daily basis, is in direct proportion to your business success.

One of the most powerful lead generation strategies?  Your own customers.  

People know people like them.  And if they like your business, they probably know someone else who will like it too.  And if you work hard to delight your customers, chances are they will more than happy to pass that delight onto someone else.

Concentrate on generating more leads for your business, and you will enjoy a constant stream of new customers coming in through your door.

It’s Not The Critic Who Counts

I found this quote on a great blog by a friend of mine, and wanted to share it with you.

“It is not the critic who counts: not the man who points out how the strong man stumbles or where the doer of deeds could have done better.

The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood, who strives valiantly, who errs and comes up short again and again (because there is no effort without error or shortcoming), but who knows the great enthusiasms, the great devotions.  

He who spends himself for a worthy cause; who, at the best, knows, in the end, the triumph of high achievement, and who, at the worst, if he fails, at least he fails while daring greatly, so that his place shall never be with those cold and timid souls who knew neither victory nor defeat.”
– Theodore Roosevelt

Honestly?

I order to grow it is necessary to understand where you are right now.  

If you are not in reality about your situation, or are living beyond your means financially, then taking the steps necessary to become a success will be hard, if not impossible.

You cannot swim upstream if you are waist deep in mud.  

As consumers we are so driven by the shiny and new, and so attached to the feeling of happiness that we perceive the shiny and new will bring us, that it’s easy to stretch our finances beyond where they should be.  Yet, if you cannot manage to keep your personal affairs in good order then keeping your business solvent will be an uphill struggle.

So the question really becomes:

How honest with yourself are you being about your current situation?

Are you managing to put a small amount away each month (at least 10%) as well as pay your bills in time?

If you are pushing to grow a fledgeling business, and struggling to make ends meet, it might be useful to first look a little closer to home.  If the foundations are not already strong, then building a tower rise on top of them, will be nigh impossible.

Change

Many of you will be aware that I am pre-launching a new company in a few weeks, with the full launch in early 2013.  The company is called Consumermums.com and is it a revolutionary new company aimed at helping mums to have more.

The company, I have been told, is one of the most amazingly smart, but incredibly simple ideas ever to hit the consumer mums market.

It is a company that will enable mums to:

  • Save money
  • Make money
  • Support their local community
  • Provide a better life for their families

I am soooooo excited, passionate and driven by the potential of this company, and what it can do for mums the world over.

How will this affect you?

Well, it won’t affect you much at all, except that instead of landing on Lipgloss Entrepreneurs, you will land on Consumermums.com as I have decided to incorporate my blog into my new website.

The content will still be the same great articles that you’ve come to expect from me, and it will still be delivered straight to your inbox on a daily basis (if you subscribe to my blog).  The only difference will be the name.

So look out for the change.  It will be happening within the next 14 days.  And please, as usual, I’d love to hear your comments, suggestions and feedback.

Love Kim

 

Maximise Profits By Creating A Great Company Culture

Pay well

When you pay a team member well, they will be loyal and work hard because they feel they’re being appreciated

Create the Right Environment

It’s all about making sure they’re happy with their job.  I actually ask people, “What can I do to help you like your job more?”

Offer A Share of the Profits

When you’re first starting out and don’t have much money, you can offer stock options.  If you give your staff a share of the profits, it incentivises them to work harder as they feel a certain sense of ownership.

Create a Great Company Culture

No one wants to work at a place they think is boring or tough.  But if you create a great culture, you can actually attract great employees.  Have existing team members find and interview potential new employees.  Not only will this give them a sense of responsibility, they will be able to tell you straight off if the person will fit in.

Is Your Content Compelling?

In life, it’s very easy to get bogged down by content, rather than look at the bigger picture.

Definition:

Content – The things that are held or included in something.

The content of something is really only the thing that brings our issue to the surface, rather than the issue itself.

If a husband or partner leaves his wet towel on the floor consistently, which causes his wife to become angry at him, it’s easy to start to argue over the wet towel.  A whole stand off could ensue, with the wet towel being at the core of the issue.

Yet if you examine more closely, the towel is rarely the issue.  The wife may feel deep down, that she is undervalued by her husband, perhaps undervaluing herself also.

The wet towel on the floor only serves to bring the issue to the surface – every time she sees the towel, her feelings of hurt and vulnerability rise to the surface.

So to argue over the towel, will never ever effect change.  She may get angry enough that he eventually stops leaving his wet towels  on the ground.  But the feelings of vulnerability and being undervalued, still exist.

In essence, the real issue has not been dealt with.

Next time you want to argue over content, try to take a step back and examine the issue from a far.  Is what you are arguing about really the issue?  Or is there something deeper down that needs addressed?

If you address the deeper issue (in work, in life or in relationships) and try to find the real cause, you may find your situations are resolved much more quickly and effectively.

 

 

 

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