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Tag Archives: Kim Constable

Hey! What’s The Big Idea?

Recently I’ve been active in quite a few Facebook discussions on pages that I follow.

I’ve been especially interested in just how strongly people feel about certain issues, and how attacking they can be, when you hit an issue that is close to their heart.  As much as there will be people who will love what you do, and vehemently agree with you, there will be those who will disagree just as strongly.

Fact is that you cannot put yourself out there and not be judged.

It’s impossible.  If you start a movement, or create a new product, there will be those who love you and those who oppose you.

So really you have two choices:

1.  Seek safety by shutting up, putting up and moving with the masses

2.  Put your idea out there and find your followers: Accept that this path is fraught with uncertainty.

You cannot have both.

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Adding Value: Why No Business Can Grow Without Knowing How To Do It

What is value?  What makes something valuable?

What enables one company be able to charge more than another company, for exactly the same product?

What makes a person choose to do business with you, over your competitors?

What differentiates you from the competition?  

If you don’t know why your customers choose to do business with you, you’ll never be able to measure your success.

Are you achieving your goal of being the best … ? (Customer service, product, after-sales service, front of house…) or are there areas you could improve on?

Above all, is your offering socially valuable?

If your business goal does not include making people’s lives easier/better/happier/safer/more cost effective, then chances are you’ll find it hard to sustain long term business relationships.  nAs consumers we want great products.  But above all, we want something that adds value to our lives, and makes it better.

Something to consider, perhaps, when bringing your offering to market.  Ask yourself, “How does my product add value to this consumer?”

If you don’t know the answer, chances are you’ll find selling your wares, harder than it should ever need to be.

 

Change Is The Only Constant

I’ve been gearing up to launch my new company in September – The Global Network of Mompreneurs – but at the last minute, I have decided to change my idea.

Although I love working with moms and I love working with entrepreneurs, something just didn’t sit quite right with me.  My passion just doesn’t lie in business, it lies in connecting with other moms and helping them navigate through the murky waters of motherhood.

There are other magnificent Mompreneurs out there, coaching moms on how to start and grow businesses and they are doing a sterling job.  But as far as I can see, after thorough research, there is absolutely no one out there doing what I now intend to do.

It is a concept that will make a massive difference to the lives of moms, potentially, all over the globe.  

It is an idea that will benefit society as a whole, and make a better life for the people I love the most: the moms.

The moral of this story?

Don’t be afraid to change what you are doing, if you discover a better way.

As Seth Godin says in his blog today:  “Doing something that’s never been done before is even more valuable than you’d guess, because your peers and competitors likely gave up long before you did.”

Am Mompreneur, Will Travel

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Tomorrow we are heading off to France for the wedding of one of my most dearest friends.  She is an amazing person who has inspired and touched my life and I am honoured to be a guest at her celebrations.

She was with me the day I got married, and wrote me the most amazing and touching letter, paying tribute to me and thanking me for being her friend.

I be you have someone truly special like that in your life.  Someone who even if you haven’t spoken to them for an age, will be right at the end of the phone when you need them.  Someone like a sister, or a brother.

I found this quote today that reminded me of my friend, and with your permission, I’d like to share it with you:

She is laughter, even on the cloudy days of life; nothing bothers her or saddens her… She is the side of me that God left out.  Her funny stories… her ability to interest herself in a hundred and one people… her talent for quick and warm friendships, her philosophy of silver linings…

Lillian Gish (1892 – 1993)

Secrets To Successfully Working From Home

Secrets To Successfully Working From Home

Up until a year ago I was a SAHM (stay at home mum), when I decided to start my own business. 

Luckily for me, the business I started was a multilingual kids company, so it meant that I had people to care for my children at home, while I had time to work.

But there are a few things you need to know before embarking on work from home:

You DO need to be disciplined and organised with your time.

You do need to have a schedule to work to, and you do need to commit to turning off the computer, sewing machine or whatever at 5pm so that you can concentrate fully on your family.

Personally, I haven’t found that full time child care is always necessary either.  It’s amazing what you can achieve in a short space of time when it’s all you’ve got!  I started my company only having childcare between 9am-12pm and I worked very hard in those times.  I managed to grow the company to the extent that I can now afford full time care, but yet I get to see my kids every lunchtime and still have time to cook dinner each night.

Guilty Pleasures

However, I think the thing that we women struggle most with is the guilt.  When our baby is born, we suddenly feel an immense responsibility to do the best by this perfect little being which means that often times we struggle with knowing just what is the best thing to do in each situation.

For me it was a matter of giving up control.

I felt that it would be good for them if I went back to work, yet I was hesitant to leave them in the care of someone else.  It was like I believed that if they were going to be messed up, then I wanted the responsibility for that too.  I felt so much pressure to to the “right” thing, that I found it hard to make a decision, for fear of making the wrong one.

Good parent Bad parent

Parenting is tough.  The responsibility for we have for the young lives we care for is a blessing, but it is a tough blessing that is riddled with indecision and doubt.

I think we need to go easy on ourselves and admit that we don’t always know the answer, or the right thing to do.  As long as we love and care for our kids, to the very best of our ability, we can’t go too far wrong.

 

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